Rossling & Co. is taking Kickstarter by storm with their tastefully designed, ultra-thin tweed strap watches. Tweed strap watches are nothing new to the watch realm, but an affordable, ultra-thin, stylish, tweed strapped watch is truly one of a kind. A quick search of tweed strapped watches may yield results for a couple notable brands including Timex and Schofield Watch Company, but after a quick price and design comparison between the the three, you might find yourself siding with the Rossling & Co. Crafted to be sleek, versatile and affordable, Rossling & Co have designed one beautiful timepiece.
As for the style, we took our inspiration from different trends, especially from European styles of the 1920’s and 1930’s. We drew a lot of different models and received feedback from a lot of friends to help us decide on a particular direction.
To achieve a classic, timeless look, we had to remove all unnecessary distractions so common in modern watches. We took the “less-is-more” approach, and used a classic watch design language. We were able to slim down the case thickness to just under 7mm by using a special manufacturing process.
Leather straps are beautiful on dress watches, but they don’t feel very casual. Nylon or canvas straps are really nice but they are way too casual to wear in a formal setting. So, we decided to go with a material that is known for its versatility and its use in luxury fashion: tweed.